Acute Vision

Performance Marketing Manager

Overview

Looking for Manager - Performance Marketing with experience in driving and scaling end-to-end businesses, Lead generation and Lead Management for Hospital/Life science/Medical Industry.

No. of Vacancies
1
Specific Skills
Lead Generation and Lead Management in Hospital Industry.
Responsible For
  • Paid Campaign Management - Across Google Ads, Facebook Ads, Meta Ads, YouTube ads, Instagram and other performance channels with business objectives (lead generation, app installs, sales, etc) along with budget utilization and maximize ROI.
  • Lead Generation & Customer Acquisition - Generate Quality Leads at a defined Cost Per Lead and growth in customer acquisition while optimizing Customer Acquisition Cost including conversion rate optimization across ad campaigns and landing pages.
  • ROI & Revenue Growth - To achieve ROI on Ad Spend, to Identify best-performing campaigns and scale them and to Allocate spends effectively across channels based on performance.
  • Campaign Analytics & Optimization - Daily monitoring of CTR, CPC, CPA, CPM, ROAS and Conduct A/B testing on creatives, ad copies, and landing pages and targeting, bidding strategies, and campaign structures.
  • Funnel & Conversion Optimization - To improve landing pages and funnels with product, tech, and design and increase conversion rates at every funnel stage and Implement retargeting strategies to maximize conversions.
Additional Requirements
  • Reporting & Insights - To create weekly/monthly dashboards on performance, spends, and ROI, to provide actionable insights backed by data for future campaigns and benchmarking as per industry standards and competitors.
Job Nature
Full Time
Educational Requirements
Graduate/Post Graduate
Experience Requirements
5 +
Job Location
Delhi
Salary
8.50 LPA (Depend upon current CTC)
Other Benefits
As per company policies.
Job Level
Manager

Apply for this position

*
*
* Attach your resume. Max size 2mb Allowed Types: pdf